Mission Statement: Capturing Light and Making Magic (tm) is more than a catchy tag line for Carl. He passionately believes in the process of creating form and substance in a two dimensional space, using all of the tools and talent gained through a lifetime of observation, study and professional training. Regardless of the chosen medium: Carl enjoys the challenge and control that photography affords in illustrating the most beautiful and dramatic spaces and personalities. The magic of photography is what the artist contributes to elevate the ordinary to the extraordinary. Please allow us the privilege of transforming your structure, product or personality into a visual work of art.
A 1983 graduate of RIT in Professional Photography, Carl was selected from a field of 3500 entries for the inaugural Sinar Bron - Swiss Grand Master Award. From 1983-1998 he created thousands of images for Armstrong World Industries, Inc. as a Senior Photographer with Corporate Creative Services. These include three ads recognized by Architectural Record as the 1st, 5th and 14th “Best Read Ads” of 1987 and a 1991 Bronze Award from Eastman Kodak for Excellence in Advertising.
In 1997, 1998 and 2002, Carl exhibited and sold his unique hand made photographic silver prints and colorful giclee prints at the juried art show "Envisioned in a Pastoral Setting" held annually in the Coach Barn at Lila Vanderbilt Webb's Shelburne Farms on Lake Champlain in VT.
Custom Art Prints available:
http://www.americanframe.com/Artist/ArtistBoard.aspx?artistid=063a8e5e-e8f0-45a4-9e7d-c9d955d1d322
In 1999, Carl helped develop and market his IMAGINTERIORS (tm) process, which digitally inserts flooring and ceiling product designs into room set and location photos for national and regional advertising for Armstrong World Industries, Inc. and Azrock Commercial Tile Flooring.
Since 2000, Carl has photographed for Federated Department Stores and Macy's, Homewood Suites and Hampton Inns, High Industries Inc. and numerous architectural and design firms as principal photographer for CB Vernlund Photo-Imaging LLC.
In October 2007 and 2008, Carl was selected as the only two time finalist in Architectural Digest's Open Audition competition. Publication of the selected project is expected in October 2009
Director: American Society of Media Photographers -Connecticut Chapter
Clients include: Armstrong, Azrock, Bianco Giolitto Weston Architects, Cambridge Specialty, Interdesign Architects, Klatt2 Design, McGray & Nichols, Newman Architects, Quisenberry-Arcari Architects, Sheerr & White Residential Architects, TMS Architects, Cebula Design.
CURRICULUM VITAE
Carl Vernlund, M.A.
Tel: (860) 829-8930
Cell: (860) 280-6790
Email: carl@vernlund.com
Website: www.vernlund.com
Education
1997 Master of Management, Business Administration,
Pennsylvania State University, State College, Pennsylvania
1983 B.S. Professional Photography, Rochester Institute of Technology, Rochester, New York
Professional Experience
2006 - Present Architectural and Commercial Photographer and Digital Image-Compositing Expert, CB Vernlund Photo-Imaging LLC, Berlin, Connecticut.
2007 – 2008 Interim Photography Instructor Choate Rosemary Hall, Wallingford, Connecticut.
2000 – 2006 Assistant Studio Manager and Photographer for Filene’s Home Store Advertising, Federated Department Stores, Boston, Massachusetts.
1999 Architectural and Commercial Photographer and Digital Image-Compositing Expert, CB Vernlund Photo-Imaging, Lancaster, Pennsylvania and New London, New Hampshire.
1983 – 1998 Senior Photographer – Corporate Creative Group, Armstrong World Industries, Inc., Lancaster, Pennsylvania.
Professional Memberships
Director, American Society of Media Photographers, Connecticut Chapter.
Director, Berlin Land Trust. Berlin, Connecticut.
Past Director, Big Brothers/Big Sisters of Lancaster County, Lancaster, Pennsylvania.
Publications: Photography of Clearwater House, NH: Architectural Digest Magazine, October 2009.
Filenes/Kauffman’s advertisements featured in Boston Magazine, 2000-2006.
Armstrong advertisements published in: Metropolitan Home, BH&G, People, HG, Architecture, Architectural Record, Interiors, 1983-1998. Exhibitions
2002, 1998, 1997 Envisioned in a Pastoral Setting, Juried Art Exhibit,
Shelburne Farms, Shelburne, VT
1986 Lititz Springs Park Art Exhibition, Lititz, PA
1983 Retrospective Works, Rochester Institute of Technology
Rochester, NY
1978 Greater Hartford Arts Festival, Juried Exhibit
Hartford, CT
Community Service
1985 – 1995 Volunteer and Chairman of Volunteer Council, Big Brothers/Big Sisters of Lancaster County, Lancaster, Pennsylvania.
1995 Photography Instructor (Designed an implemented photography program and trained staff members to continue running “Photo Club” program,) Boys and Girls Club of Lancaster City, Lancaster, Pennsylvania.
A 1983 graduate of RIT in Professional Photography, Carl was selected from a field of 3500 entries for the inaugural Sinar Bron - Swiss Grand Master Award. From 1983-1998 he created thousands of images for Armstrong World Industries, Inc. as a Senior Photographer with Corporate Creative Services. These include three ads recognized by Architectural Record as the 1st, 5th and 14th “Best Read Ads” of 1987 and a 1991 Bronze Award from Eastman Kodak for Excellence in Advertising.
In 1997, 1998 and 2002, Carl exhibited and sold his unique hand made photographic silver prints and colorful giclee prints at the juried art show "Envisioned in a Pastoral Setting" held annually in the Coach Barn at Lila Vanderbilt Webb's Shelburne Farms on Lake Champlain in VT.
Custom Art Prints available:
http://www.americanframe.com/Artist/ArtistBoard.aspx?artistid=063a8e5e-e8f0-45a4-9e7d-c9d955d1d322
In 1999, Carl helped develop and market his IMAGINTERIORS (tm) process, which digitally inserts flooring and ceiling product designs into room set and location photos for national and regional advertising for Armstrong World Industries, Inc. and Azrock Commercial Tile Flooring.
Since 2000, Carl has photographed for Federated Department Stores and Macy's, Homewood Suites and Hampton Inns, High Industries Inc. and numerous architectural and design firms as principal photographer for CB Vernlund Photo-Imaging LLC.
In October 2007 and 2008, Carl was selected as the only two time finalist in Architectural Digest's Open Audition competition. Publication of the selected project is expected in October 2009
Director: American Society of Media Photographers -Connecticut Chapter
Clients include: Armstrong, Azrock, Bianco Giolitto Weston Architects, Cambridge Specialty, Interdesign Architects, Klatt2 Design, McGray & Nichols, Newman Architects, Quisenberry-Arcari Architects, Sheerr & White Residential Architects, TMS Architects, Cebula Design.
CURRICULUM VITAE
Carl Vernlund, M.A.
Tel: (860) 829-8930
Cell: (860) 280-6790
Email: carl@vernlund.com
Website: www.vernlund.com
Education
1997 Master of Management, Business Administration,
Pennsylvania State University, State College, Pennsylvania
1983 B.S. Professional Photography, Rochester Institute of Technology, Rochester, New York
Professional Experience
2006 - Present Architectural and Commercial Photographer and Digital Image-Compositing Expert, CB Vernlund Photo-Imaging LLC, Berlin, Connecticut.
2007 – 2008 Interim Photography Instructor Choate Rosemary Hall, Wallingford, Connecticut.
2000 – 2006 Assistant Studio Manager and Photographer for Filene’s Home Store Advertising, Federated Department Stores, Boston, Massachusetts.
1999 Architectural and Commercial Photographer and Digital Image-Compositing Expert, CB Vernlund Photo-Imaging, Lancaster, Pennsylvania and New London, New Hampshire.
1983 – 1998 Senior Photographer – Corporate Creative Group, Armstrong World Industries, Inc., Lancaster, Pennsylvania.
Professional Memberships
Director, American Society of Media Photographers, Connecticut Chapter.
Director, Berlin Land Trust. Berlin, Connecticut.
Past Director, Big Brothers/Big Sisters of Lancaster County, Lancaster, Pennsylvania.
Publications: Photography of Clearwater House, NH: Architectural Digest Magazine, October 2009.
Filenes/Kauffman’s advertisements featured in Boston Magazine, 2000-2006.
Armstrong advertisements published in: Metropolitan Home, BH&G, People, HG, Architecture, Architectural Record, Interiors, 1983-1998. Exhibitions
2002, 1998, 1997 Envisioned in a Pastoral Setting, Juried Art Exhibit,
Shelburne Farms, Shelburne, VT
1986 Lititz Springs Park Art Exhibition, Lititz, PA
1983 Retrospective Works, Rochester Institute of Technology
Rochester, NY
1978 Greater Hartford Arts Festival, Juried Exhibit
Hartford, CT
Community Service
1985 – 1995 Volunteer and Chairman of Volunteer Council, Big Brothers/Big Sisters of Lancaster County, Lancaster, Pennsylvania.
1995 Photography Instructor (Designed an implemented photography program and trained staff members to continue running “Photo Club” program,) Boys and Girls Club of Lancaster City, Lancaster, Pennsylvania.
